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Our Journey

Our Story

Streetwear T-shirts and hoodies, made for everyday confidence

Est. 2019

Our Journey

CultTee began with a simple idea: streetwear that feels like your own. We design and make T-shirts and hoodies for people who like their comfort easy and their style unmissable. Every piece is put together with care — soft fabrics, clean fits and prints that speak for themselves. Whether you are heading out with friends or keeping it relaxed at home, a CultTee tee or hoodie is made to move with you and stay part of your everyday rotation. This is streetwear for real life, worn your way.

2019

The Idea

CultTee started with one goal — streetwear T-shirts and hoodies people actually love to wear

2021

Design First

Every tee and hoodie is designed with comfort, fit and everyday style in mind

2023

Growing Range

T-shirts and hoodies for every mood and moment

2025

Today

A streetwear label for people who keep it simple, comfortable and their own

What We Stand For

🌿

Everyday Comfort

Soft fabrics and easy fits you can wear all day without a second thought

🧵

Bold Streetwear

Prints and styles that help you stand out without trying too hard

♻️

Made With Care

Thoughtful design and finishing in every T-shirt and hoodie

❤️

Wear Your Way

Simple pieces you can style your own way, again and again

Behind CultTee

Founder Name

Founder Name

Founder & Creative Director

NIFT graduate, ex-Vogue stylist. Passionate about reviving Indian textiles for modern wardrobes.

Head of Design

Head of Design

Head of Design

10 years in fashion design. Bridges heritage and contemporary aesthetics.

Artisan Relations Lead

Artisan Relations Lead

Artisan Relations

Works directly with 50+ artisan clusters, ensuring fair trade and quality craftsmanship.

Operations Head

Operations Head

Operations Head

Logistics expert ensuring your orders reach you beautifully packaged and on time.

Awards & Recognition

2023

Best Emerging D2C Brand

India Fashion Forum
2023

Sustainable Fashion Award

FDCI
2024

Top 30 Under 30

Forbes India
2024

Artisan Champion Award

Crafts Council

Find Your Favourite Tee or Hoodie

Discover 500+ curated styles across 300+ cities

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